News
Articles
Blog
All Keywords
From
To
Search
Filter
View
Poll

iPhone advert judged misleading in the UK

by crispin . Original by Lionel - 27/11/2008 07:42:12 CET
For the second time, Apple is prohibit airing a advertisement praising the merits of the iPhone on the British TV channels.
This time,the UK equivalent of the BVP judged that speed of posting the Web pages as shown by the iPhone was not realistic and could induce consumers to buy in error an apparatus after seeing such advertisements.
Apple failed in their defense, the display of a new web page being instantaneous in the advertisements, which we never succeeded in reproducing, even using Wi-Fi under optimal conditions.
They will have to modify their publicity if they want it again to be aired.
One can also read the story of one of the 17 complaints, where it seems that poor customer service causes a revenge attack.... see:
bad apple
Printer Friendly
Tip a friend
List View
Daily View
Full View
Previous
Next
Delicious Digg Facebook Technorati Reddit Blogmarks ShareThis