Dell annouces a mini pc at a mini price.

With its EEE PC, Asus succeeded in creating a new computer markett, which has not happened for a long time. Since then, other manufacturers have tried to take the same step. Thus Dell, in its turn, present its " Inspirion" mini;.

This computer will have a screen of 10" and should have a price below the new psychological bar of $500.
If Apple were to manufacturer a similar PC. there would not be the slightest doubt that they also announce a machine that would look the same.
But Apple is always different. To market such a product, it would oblige them to reduce their margins, and also know that it would be likely to canibalise the sales d' other products like MacBook or to a lesser extent MacBook Air.
However, to ignore this market segment is likely to harm their new ambition of increasing their market share.