Google Tackles Health

Google has launched a new service that will donate grain to grind with those who see this company a "big brother." Google Health is an emerging online service, complete with medical records in which the subscriber may not only submit his or her medical data, but also share it with others as well as doctors. It will also be possible to interact with pharmacies and hospitals.
Of course, one's health is often a very sensitive subject and Google will proceed with great caution so as not to frighten people potentially interested. But the risk of spillover in both the healthcare market and industrialized countries has become enormous. It is tempting where it is not forbidden to offer targeted advertising for medicines, medical services or even doctors...