As we have the iTunes Store for music and movies, the iPhone will have its own store named "AppStore". iPhone owners will be able to buy and/or download application directly from the handheld.
No doubt that the AppStore should generate substantial revenue for Apple, there will be no other way to obtain iPhone application. Apple will take care of everything, and will pay 70% back to the developers. For iPhone freeware, Apple will distribute them for free on the AppStore.
For developers, the iPhone and its SDK might well be the new heaven as the Palm was more than 10 years ago. John Doerr, from KPCB funds, claims to have already secured 100 millions USD to be invested support developers for creating iPhone applications. This will for sure have an impact on Apple shares, as well as the overall perception by the analysts of the iPhone SDK and its business model.
The iPhone SDK appears to be complete, in summary it is a revised Xcode, packed with iPhone-dedicated API, including the usual Xcode development environment: interface builder, APIs, graphic and code libraries, and even a Mac application allowing you to debug your iPhone application without having an iPhone! The iPhone OS seems to be an entire OS, not a strange or quick and dirty port of a desktop computer OS. Developers will be able to develop all kind of application, from 3D games to consumer and Pro-oriented applications.
This is a second birth for the iPhone, the first one being a mix between the iPhone launch and the demonstration of its power when it was jailbreaked. For sure competitors will have to come with serious improvement on both the software and hardware sides, and one can now better understand why Microsoft was desperately trying to push all mobile manufacturers to adopt Windows Mobile for their devices.
The iPhone and the related Store, SDK and services, might well be repeating the success story of the iPod with iTunes; and the impact could be much larger when one consider how mobile phone have invaded our every day’s life. Last but not least, the success of iPhone applications will probably push or help developers to code application for OS X, and that way Apple may win on both side: iPhone sales and penetration while increasing numbers of developers for the Mac OS X platform.
Bien entendu, plus que l'iPhone, ceci aura de fortes conséquences sur les parts de marché du Mac. Obligeant les développeurs à travailler dessus, il ne pourra que les inciter à développer également des logiciels pour OS X.
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