Disney to Run for the Blu-ray

While BD movies are now selling better than their HD-DVD versions, Disney decided to promote the BD alliance by launching a competitive offer: for every purchase of a Disney BD movie, you will get a second one for free. The offer is already on via Amazon. The cost for two HD movies is at the end US$24.45. This is another example of the consequence of the current business war between BD and HD-DVD, sure consumers are benefiting with low prices for HD movies, however they are also not really willing to choose one format or the other as at the end it could be the wrong choice...