Microsoft Introduces New Zunes

After the average success of the first generation of Zune, Microsoft released the second generation of its digital music player to directly compete with Apple iPod models.

There are several models, to compete with iPod classic and iPod nano, as their prices are almost identical to Apple units. The largest Zune (US$249) sports a 80GB HD, while the small Zune models are based on flash memory with 4 or 8GB storage space (respectively (US$149 orUS$149).
The question now is: will the new model be more successful and how long will Microsoft keep supporting this device before dropping it?
PS: they really look ugly, even SanDisk models look better