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Paris Apple Expo: D-Day - No Black Curtain

By linathael. Original by Lionel - 25/09/2007 09:54:54 CEST - Category: Apple
If you expected that Apple would take advantage of the largest Mac-dedicated event in Europe to announce a new product, it is time to face reality — there are no black curtains, usually synonymous with an Apple announcement.


The Apple booth looks different, smaller, even though it covers the same area as last year. The reason is the lack of the usual stage and large screen replaced this year with a 100" plasma display worth 100,000 Euros!
However, if you plan to take advantage of the Apple Expo to purchase Apple products, the physical Apple Store is HUGE this year, almost the same size as the official Apple booth.
You will also be able to discover new iPod peripherals mounted on 4-tyres:


We conclude this item with some disappointing news. There is no sign of any iPhone or dedicated session or an iPhone booth. So, chances that Orange and Apple will host a press conference about the iPhone offering, expected to arrive in November, are low. However, it does not mean the iPhone will not be present, we expect to see many units on the show floor already being used with a French carrier.

JCJ
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