Universal Music: Bundle Player + Online Music Store for 99€

Universal Music will launch on November 13th its online music store. To celebrate this event, the Major will propose a bundle based on a 1GB flash memory player and a 6 months subscription for 99€.

During this 6 months period, consumers will have the possibility to listen to the entire catalog (only 50,000 tracks). Then, one will have to pay a monthly fee of 9.99€ to have the right to listen to music…
Of course music tracks are loaded with Microsoft DRM, making this offer incompatible with Mac and Linux-based systems.
I think they do not understand the difference between listening to radio and owning its own music...