Microsoft Zune, or One Should Say Toshiba Zune?

Following documentation filing to the FCC, it is now known that the Microsoft music player Zune will be manufactured by toshiba; and should arrive by the end of the year.
Its display will be slightly larger than the current Apple iPod, but its HD will top at 30GB storage space. The wireless capability of the Zune should be Wi-Fi instead of rumored BT.
Specifications of the Zune being fixed, apple can now prepare its answer to this new competitor. Be sure that Microsoft is preparing a huge marketing campaign around the Zune ready for Christmas season... let's hope that Apple will release its iPod models updates right on time.