Categories
View

Apple: one green point!

By linathael. Original by Lionel - 21/04/2006 22:51:12 CEST - Category: Apple
Apple has often been criticized for its lack of environmental focus in its business plan.
Well, Apple has made a major step into the right direction to preserve the environment by launching a "Free Computer Recycling Program" in the US.
CUPERTINO, California—April 21, 2006—Apple® today announced an expansion of its successful recycling program, offering free computer take-back and recycling with the purchase of a new Macintosh® system beginning in June. US customers who buy a new Mac® through the Apple Store® (www.apple.com) or Apple’s retail stores will receive free shipping and environmentally friendly disposal of their old computer as part of the Apple Recycling program. Equipment received by the program in the US is recycled domestically and no hazardous material is shipped overseas. Earlier this week, Apple was named a “Forward Green Leader,” one of the top ten environmentally progressive companies recognized by the Sierra Club and its investment advisor, Forward Management./blockquote>In addition, Apple has taken the opportunity to remind customers that the last iPod models are environment friendly:
Apple also announced that the fifth generation iPod®, iPod nano and iPod shuffle are 100 percent compliant with the upcoming restrictions of hazardous substances (RoHS) in California and Europe, which are recognized as the new global standard for environmental regulation. iPod’s RoHS compliance comes months ahead of the July 1 deadline set by the European Union, and most of the materials covered by the RoHS directive, including mercury, cadmium, chromium VI and brominated flame retardants, were voluntarily eliminated from all Apple products years ago.
Let's hope that the "Free Computer Recycling Program" will quickly be extended to the rest of the world.
News
Articles
Blog
All Keywords
From
To
Full View
Daily View
List View
Next
Previous
Printer Friendly
Tip a friend
Share this page