Apple Germany : a famous new head

Freddie Geier is not really known, despite being the CEO of Elgato, and a Mac pioneer and a reference for many of us. He is the guy behind Toast software. He has also worked at Apple Software Divisions on many projects, including some iApps.
Freddie will become the new Head of Apple Germany. Knowing his skills, he will be successful. Maybe we will see him getting more involved in apple Europe Management in a near future.