iPod Shuffle: commercial ad everywhere!!

First let's start with a report from Seblec.

We have already seen in Paris the standard 4x3m panels in the subway, train stations, airport, etc...
But, we have never seen such an ad for the iPod Shuffle in Paris.
Hereafter is what we can see at Odéon Subway exit...
Unfortunately, Apple is not communicating as much about the Mac mini... it could work as well as for the iPod!! Apparently Apple prefers attracting a maximum of students to the iPod shuffle and its mini price.

And we continue with Matthieu who has sent us this photo from Japan.

While I was enjoying a national free days (last Monday) in Japan, to visit Osaka center, mes eyes were attracted by a commercial panel os a quite unusual size...look at the photo to imagine:

The location of this huge iPod Shuffle ad was not chosen on random basis; it is located close to Ebisubashi bridge (not so far from Namba), where 2 most popular pedestrians streets crosses. In addition, Shinsaibashi AppleStore is around 500 meters away.
The timing for this ad is also correlated with a quite active commercial campaign for few weeks.
I will remember the visual impact of this panel, and its size, in addition I was definitely not the only one to look at it.