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Another encouraging sign, follow up

By linathael. Original by Lionel - 12/09/2004 08:50:28 CEST - Category: Apple
Hereafter is an interesting report from Ben.
For now 4 years, I am one of the "Black T-shirt" during the AppleExpo, and this year have noticed that visitors had a really different position regarding Apple's computers, without noticing that visitor type has changed. Previous years visitors were asking: what are the advantages of Mac over PC, they wanted to see a demo of MacOSX to evaluate it with their PC OS, etc.... But always with a informative perspective. Usually at the end of the demo they were usually not really convinced that Mac could be an alternative to their PC and head hakes... it is true that it was not so simple to make both world compatible, and to have all main application native under MacOSX. Then 2004 has come... visitors came to our booth (PowerMac G5, iMac G5 or notebook G4) with a simple question: "I am going to buy a Mac, what should I know, how to make my choice?". Then it was not anymore necessary to demo OSX quality, or computer performance, consumers were coming with an already clear ides to leave PC world, what ever difficulties, in order to regain a superior user experience without giving performance and possibilities away.
and this behavior really surprised me, no need of marketing or business speech, simply give your opinion regarding their needs, they were looking for something more like consulting.
So I decided to discuss with some of those new Mac users to identify the reason of their shift: stability linked to an almost virus-free world, close to 100% compatibility with PC applications, with the huge advantage of having a nice, easy to use and performant OS, GarageBand and iLife, and finally in most cases: the PRICE!! As incredible it can sound to some readers, I am not inventing it! Some came with PC configuration proposals (based on Dell or other manufacturers), and in most of cases Mac equivalent solution was cheaper, without forgetting that Apple's computers also looks simply better, more "sexy"...
So to close the subject, keep talking about Mac around you, it is becoming less and less difficult to convince news users...they just need to touch the "beast" and be finally convinced with your help...

[Translator notes: a spark to pull them out from their darkness]

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