Microsoft online music service in Europe

Microsoft just signed an agreement with OD2 so they can offer a 200.000 music title selection downloadable directly thru Windows Media Player, for a 99 cents of euro fee apiece. It is the first time in Europe musical titles are available for donwload without subscribing to a service first. Microsoft's clearly aiming to come before the iTunes Music Store, which is still not available yet in Europe.
It is iTunes Music Store example that has decided Microsoft and OD2 to initiate an "à la carte" service, as OD2 CEO has openly declared :
"We analyzed Apple's iTunes service results, which sells around 500.000 titles a week, and we estimated we were able to sell that amount in Europe".
Which means with their "classical" subscription systels OD2 couldn't reach that amount.
This invoice system will also be available thru Tiscali and MSN portals.
(Thx Eric)